Announcement time!

After nearly 16 years of building successful marketing programs together, GodwinGroup and I have decided to part ways for the time being. I wish my friends and former co-workers luck amid this constantly brave new world of emerging media, changing norms and increasingly fickle and empowered audiences. As for me, I'll be concentrating on helping small businesses establish their brands and market themselves effectively in the same world.

By and large, change is good. And I'm looking forward to the challenges that lay ahead. Perhaps one day, my path may once more cross Godwin's. Until then, let the most adapted to this brave new world survive—and continue to evolve as marketers.

The best part is...this development gives me more time to devote to developing The Science of the Meme as a program, a potential book and most important, a thought-provoking mental exercise that just may be the key to truly successful marketing in the near future.

Read more about The Science of the Meme here.